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Ruzwana Bashir

Ruzwana Bashir

Founder and Chief Executive Officer, Peek.com, USA

Ruzwana is Founder & CEO of Peek, disrupting the $200bn global activities industry. The Peek.com marketplace helps consumers book the best activities (from art tours to ziplining), while the PeekPro.com back-end tools help tour operators to power online booking and grow their businesses. Peek has raised $50 million in funding and had over $1 billion in bookings through the platform. Ruzwana was selected as a Finalist for the Ernst & Young Entrepreneur of the Year Award, named one of Forbes’ 30 Under 30 and recognized as one of Fortune's Most Powerful Women Entrepreneurs. Ruzwana started her career in investment banking at Goldman Sachs and in private equity at the Blackstone Group. Ruzwana has an MBA from Harvard Business School, where she was a Fulbright Scholar, and a BA from Oxford University where she was President of the Oxford Union.

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